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When the Fitbit Surge was unveiled late last year, the popular fitness tracking company wanted everyone to know that it was not a smartwatch. In fact, Fitbit co-founder and CEO James Park said at the time that smartwatches in general "lack a purpose in life."
Instead, Fitbit is labeling its newly-available Surge a "superwatch" because it blends smartwatch capabilities with the traditional (and advanced) ingredients that go into a fitness tracker. It's designed for serious runners, like if you’re training for a marathon, but it works really well for the rest of us too
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