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Nikon 1 J4: $600 Point-and-Shoot Pretends to Be a Mirrorless Camera

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The saying "you snooze, you lose" has never been more appropriate than to describe Nikon's paltry mirrorless camera offerings


Mirrorless cameras are no longer experimental camera products. While Nikon was busy pumping out its millionth entry-level DSLR iteration, camera makers like Olympus, Sony and Panasonic have mounted a huge offensive against DSLRs with smaller, lighter and more affordable interchangeable-lens cameras



Their gamble paid off. Mirrorless cameras are flying off the shelves. Nikon's been left playing catch-up with its 1 series of mirrorless cameras. Ten 1 series camera releases later, can Nikon finally bring the heat on with the 1 J4 camera? Not if it keeps sticking with the same camera system and strategy. Read more...


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