BookBub Raises $3.8 Million to Help You Pick Your Next E-book

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Name: BookBub

One-Liner Pitch: BookBub helps readers discover deals on ebooks from genres they like.

Why It's Taking Off: The service is looking to broaden its focus from ebook deals to ebook discovery.

Josh Schanker and Nicholas Ciarelli are both quick to describe themselves as "outsiders" to the publishing industry. Schanker sold several startups in the social media and marketing space; Ciarelli is best known for running the popular rumor website Think Secret, which was shut down in 2007 as part of a settlement with Apple. Read more...

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