Southwest Airlines Lied About Prices, Twice — and Now It Has to Pay

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The Department of Transportation is continuing its crackdown on false advertising, fining Southwest Airlines $200,000 for violating the full-fare advertising rule.

In October of last year, Southwest ran television promotions in Atlanta that advertised $59 fares to New York, Los Angeles and Chicago. The DOT's Aviation Enforcement Office investigated the matter and found that the airline did not actually have seats for that price between Atlanta and the listed cities for the advertised travel days.

See also: How I Flew Around the World in Business Class for $1,340

This was the second time the airline had been fined by the DOT in the past year. The government had previously suspended the civil penalty against Southwest in August 2013, but said on Thursday that Southwest would have to immediately pay an additional $100,000 — half the fine issued in August — for violating the same regulation again within a single year. Read more...

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