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GoldieBlox's latest ad takes us back to Apple's iconic '1984' commercial, echoing the ominous factory setting and hammer-wielding protagonist that first made it a legend
The clip from the toy company, which encourages young girls to hone problem-solving skills necessary in male-dominated industries like engineering, shows girls lined up in an dark doll factory, each stepping forward to pluck a Barbie lookalike from the assembly line. The girls, dressed in pink heels and sequins, walk in a single-file line until one of them, wearing sneakers and carrying a hammer, steps out of line and breaks the monotony. Read more...
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